A big part of attracting customers to your business is making sure that the sign outside is doing its job. It should convey the nature of your business to potential customers and draw them through the front door.
The size of Outdoor Signs in Greenwich, CT, matters. They need to be legible to all age groups and individuals who are walking by and driving by the business. The location of the sign is also important. It should be placed as close to the street as possible and should be free of obstructions, like trees. While keeping in mind the colors of your brand, you should know that there are some colors that are considered to be high response, like red, yellow, and orange.
You want to keep the wording as short as possible. Get to the point, keeping in mind that most adults read about four words per second. Save the details for when customers go inside the business.
It is beneficial to state the benefit of the service or product you offer to your customers on the sign. Using words like “you” and “yours” on outdoor signs in Greenwich, CT, helps potential customers visualize themselves using your service or product. Using clever wordplay or humor can grab the attention of people who pass by your business and show them what a fun experience they could have by visiting your business.
We offer customized signs to meet the needs of both residential and commercial clients. You can see a sample of the signs we design at Accent Signs & Awnings.
