Memo Swatches: The Best of All Worlds for Fabric Retailers and Customers

by | Jul 22, 2021 | Shopping & Fashion

Swatch memos make a balanced presentation, meeting the various demands of consumers and designers who need to evaluate and select a fabric or material for a project firsthand.

Memo fabric samples are larger than catalog swatch tags, swatch cards or fan decks, enabling them to present a wider pattern view. And because they’re smaller than swatch blankets and use less material, memos also make a more convenient and cost-effective presentation.

What Is a Swatch Memo?

The best memo samples are useful for fabric providers as a direct way to display individual samples to designers. Memos also help both designers and their customers consider available options and make the best design choices.

Memo Sizes

Since memo sizes are larger than swatch tags, the typical size range can run somewhere around 8.5″ x 8.5″ to 22″ x 22″. These sizes showcase the material consistency in a convenient and manageable format.

While memo sizes may potentially limit viewing of some of the larger fabric patterns, memo swatch makers can work with end clients on display options with the highest visual impact.

Display and Packaging

These samples work for a wide variety of materials, including drapes, fabric, upholstery, vinyl, leather and more. For easy identification and ordering, memo swatches can include an attached printed tag with relevant information onf the product and brand.

Memo samples can also be assembled in a pink cut, framed or serged format. And they can be bulk-packed, collated, paper banded, shrink-wrapped and assembled in stack books or ring sets as large promotions or as inventory updates.

Memo samples are increasing in popularity in terms of fabric sampling. They’re a convenient medium for decision making, and because they require less fabric they can save on costs.

Latest Articles